UX & UI design

Investable Oceans Website

A responsive website designed to accelerate sustainable ocean investing by centralizing research, commentary, inspiration, and access.

CLIENT

Investable Oceans

ROLE

Web / Visual Designer

TECH

Figma, Sketch, Adobe Creative Suite, Google Workspace, Google Analytics
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BACKGROUND

Our oceans face serious challenges but also anchor a multi-trillion dollar economy that continues to grow — providing the air we breathe, the food we eat, and inspiring our travel and recreation. Investable Ocean’s mission is to simplify and accelerate market-based sustainable ocean investing across all asset classes and all sectors of the Blue Economy by centralizing research, commentary, inspiration, and access to blue enterprise in one place. The team used Shopify as their platform which resulted in a templated look and feel they wanted to improve.

ASSIGNMENT

Brand development and design system to improve the creativity and design of the Shopify template, reflect the beauty of the ocean and represent the rich content and investment opportunities available. Add patterns and new assets as required.

OUTCOMES

Expanded the brand identity and design system to create visually compelling web pages, interactions, and digital and print assets.

  • Created a responsive website design and design system to highlight content and provide inspiration.
  • Delivered all assets for web development.
  • Designed email newsletter template.
  • Designed print pieces for download and business cards.
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